Raise your Mobile I.Q.

At Quattro Wireless we’re constantly innovating, inventing and changing the way mobile is used. Raise your Mobile I.Q. with our ongoing series of research reports, monthly updates and daily news bites.

State of the Industry: APPs

Quattro Wireless recently partnered with DM2PRO.com for a major groundbreaking study on the app ecosystem, “State of the Industry: APPS”. The study garnered feedback from over 600 developers, brands, agencies, and publishers to provide the most in-depth exploration of mobile applications to date. The findings of the report provide both a temperature check on the current landscape, and a picture of where mobile applications will go in 2010 and beyond.

Download the State of the Industry: APPS Summary PDF

Quarterly Mobile R.O.I. Report: Results and Objectives Index for Marketers

We analyze more than 10 billion mobile actions each month – ad requests, served impressions, and user actions (page view, click, video play, etc.) – to target and optimize ad campaigns and provide insights to marketers and publishers on consumer behavior.

This data, provided by ad type, device and advertiser vertical, can be used to benchmark campaigns and understand trends in usage of mobile devices in a rapidly changing marketing environment.

Download the Quattro Wireless Mobile R.O.I Summary PDF

Monthly Mobile Industry Update 

Each month, client interviews, case studies, publisher profiles and research highlights join the monthly POVs from CEO Andy Miller and CTO Eswar Priyadarshan to give you an essential update on mobile advertising in the Moving Consumers newsletter.

Don't miss another month! Sign up now.

Insights Served Fresh Daily intheq

Get daily mobile news updates and other insights on our blog and twitter feed @intheq