Mobile Industry News 1/20/10
The Fourth Annual Accenture Global Content Study
Accenture media and entertainment report 53% say mobile primary source of revenue growth next 3 years
Mobile shopping takes hold worldwide
eMarketer
Marketers and retailers have been waiting for the m-commerce revolution, and, according to a Motorola report, more than one-half of Internet users worldwide made a mobile device part of their shopping activities in December 2009.
Mobile provides instant interaction with consumers: Industry execs
Mobile Marketer
The extraordinary numbers seen by the Red Cross’ SMS campaign to raise funds for Haiti disaster relief has caused many to realize how instrumental mobile can be in getting a message out.
UK Users Spend £170m on Mobile Games
Data released as part of the Mobile section of the UK National Gamers Survey Report conducted by TNS and Gamesindustry.com reveals that 3.8 million people playing games on their mobile phones spent a total of £170 million last year. 4.2 million Brits play but don’t pay. Only one third of the paying mobile gamers spent more than £5 a month on average, highlighting the long tail of occasional buyers of mobile content. The iPhone and O2 lead in getting mobile gamers to pay.
Orbit app breaks Top 100 in App Store via mobile advertising
An advertising campaign for the Orbit Social Phone Book succeeded in getting the application into the Top 75 slot in the Apple App Store in under two weeks.
Pocket God sells 2M units on the iPhone, first paid app to do so
VentureBeat
It looks like a lot of us enjoy torturing island natives during our spare time. Bolt Creative said today that its Pocket God game has sold more than two million copies on the iPhone.
FT Launches Business Travel iPhone App
The Financial Times has launched an iPhone app for the FT Little Book of Business Travel (LBBT). The app is also available for the BlackBerry Bold 9000, and is free to download. It includes insightful business travel content from the first FT LBBT on Beijing, Hong Kong, Macau and Shanghai, published last November.
Mobile arcade Mplayit expands into Canada, Australia
Mplayit is known for its mobile app catalog that lives inside Facebook. There, you can shop for apps for your phone using a full-sized display instead of the one on your handset. Many of the popular titles like Sims 3 and ShopSavvy have playable previews. The arcade tracks the hottest apps and offers recommended titles.
Woman’s Day Launches iPhone ‘Cookvook’
MinOnline :: Breaking News & ViewsIn a neat twist on the mobile app format, Woman’s Day yesterday released a mobile cookbook for the iPhone that blends recipes with embedded video. The “Woman’s Day Cookvook: Healthy Food for Everyday Living” used the recently launched Vook technology, which combines mobile books with...
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