Mobile Industry News 1/7/10

Panasonic app is launch vehicle for BeardBuster brand
Mobile Marketer
Panasonic Corp. has launched its first application to market its new line of electric shavers to the affluent iPhone and iPod touch demographic.
 
HulloMail Launches iPhone App
Mobile Marketing Magazine
Visual voicemail firm HulloMail has released its iPhone application. The app sees the debut of a free, two-way messaging capability that enables users to send quick voice messages known as ‘Hullos’, to friends, family and co-workers domestically or overseas without them having to place a live call or incur a long-distance charge.  Using Hullos, HulloMail users can converse using voice messages and reply to their voicemails, enjoying a free back and forth verbal messaging conversation, even overseas, without incurring a call charge.
 
iPhone Users Most Likely to Pay for Mobile Games
 Mobile Marketing Magazine
Headline data released from the Mobile section of the UK National Gamers Survey Report has revealed that 8 million people in the UK play games on their mobile, and a significant share of them pay for their games. The survey also looked into the market share of the individual handset brands and operators. Large differences are revealed when looking at conversion to paying gamers on mobile.

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